Saturday, October 6, 2007

PPC Management

Prashant Modi and Saravanan speaking on paper click management
  • Keyword Segmentation
  • Some of the ad text examples
  • Example of ad copies
  • URLs
  • An example of a landing page
  • Some questions on the landing page
  • Bidding strategies
  • Some adwords editor
  • Resources
  • Simplified version of Paid Search
  • Bidding for profits
  • Notes on Quality Scores
  • How to grow your business?


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